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Communication Plan

Communication Plan

The ECHS Communication Plan will consist of marketing materials that emphasize the district’s vision. The target audience includes parents, students, school board, higher education personnel, business partners and community members.

Communication activities will include a directory of ECHS contacts, social media announcements, an ECHS brochure, campus website, committee meetings and monthly parent academy sessions.

The following table identifies how Woodrow Wilson Early College High School will establish and maintain regular communication with key ECHS stakeholders.


Target Audience


Establish ongoing communication with the public, via multiple media outlets.

Community residents, parents, students, educators & business/community leaders.

Publications in local paper for district residents.

Local news media coverage and program initiatives and highlights.


Ensure positive and consistent communication of academic programs, resources, supports and student progress.



Parents / Students

Business Partners

PTA Executive Board Members

Parent/Teacher Conference Events

Faculty Mentor/Mentee Mixers

Weekly Phone Contacts to Parents

Email correspondences



Identify a diverse group of influential parent, community and business leaders.

PAISD Administration, Board Members, PTA Executive Board & Wilson ECHS Staff


Site-based Committee Meetings with Parent & Community Representation.

Increase public outreach efforts.

Parents, students, community, staff, business leaders, and PAISD administration.

Surveys, PTA Meetings

Dad’s Club Meeting Sessions

Teacher/Parent Conference Events

Principal Q & A Sessions